Dresner Advisory Services report (2017 Big Data Analytics Market Study) says more than 50% of companies are now making serious investments in big data analytics

The report found that, in 2017, data adoption reached 53% for all companies surveyed, with telecom and financial services leading early adopters.

The top five technologies and initiatives regarding strategic to business intelligence included reporting, dashboards, advanced visualisation end-user “self-service”, and data warehousing.

Data warehouse optimisation remains the top use case for big data, followed by customer/social analysis and predictive maintenance, according to TechCrunch. 

‘A practical pursuit within firms’

Howard Dresner, founder and chief research officer at Dresner Advisory Services, said to TechCrunch: “Across the three years of our comprehensive study of big data analytics, we see a significant increase in uptake and usage and a large drop of those with no plans to adopt.

“In 2017, IT has emerged as the most typical adopter of big data, although all departments – including finance – are considering future use. This is an indication that big data is becoming less an experimental endeavor and more of a practical pursuit within firms.”

This report examined end-user trends and intentions surrounding big data analytics, defined as systems that allow end-users to access data contained and managed within the Hadoop ecosystem.

Written by Leah Alger