Yesterday at the Game Developers Conference 2018 (GDC 2018), Amazon announced its new cloud-based gaming service GameOn.

The cross-platform service integrates competitions into mobile, PC and console games, helping developers partake in the growing eSports market.

Players and streamers will be able to create their own user-generated competitions and invite participants, which allows them to connect with friends, helping expand their gaming network.

‘Powerful tools to foster community’

The gaming service works on any operating system and is built on AWS cloud infrastructure.

Amazon competitive gaming director, Marja Koopmans, said at the firm’s GDC 2018 keynote: “Game developers have consistently told us they are looking for ways to increase player engagement and retention.

“We built Amazon GameOn to give developers simple, yet powerful tools to foster community through competitive gameplay.”

GameOn is currently being used by nWay, game Insight, Millenial Esports’ Eden Games, Umbrella Games, Nazara, Mindstorm, Mokuni, Avix and GameCloud Studios.

Written by Leah Alger